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Insights Director

Insights Director

Think Differently RecruitmentDublin, Ireland
10 days ago
Job type
  • Quick Apply
Job description

About

Our client is a fast-growing, specialist research consultancy group. They focus on cutting-edge brand measurement tools and methodologies, helping leading global brands make evidence-based marketing decisions. Their unique offering sits at the intersection of consumer insight, data modelling, and marketing strategy with a strong emphasis on mental availability research.

Their work is grounded in the latest thinking in marketing effectiveness, and their client list includes globally recognised blue-chip brands. The business combines the speed and agility of a startup with the backing of a more established parent company.

The Role :

This is a fantastic opportunity for an experienced marketing or brand strategy professional to join a specialist team as an Insights & Brand Planning Specialist . You'll lead projects across DBA and CEP research, delivering actionable, insight-led reports for enterprise clients. This role is perfect for someone who understands the nuance of marketing effectiveness, can think like a planner, and enjoys translating data into strategic impact.

You'll be working directly with senior stakeholders, helping them improve their brand tracking frameworks and activation strategies using mental availability principles.

Key Responsibilities :

End-to-end project delivery across DBA and CEP research

Crafting compelling, insight-led reports with strategic recommendations

  • Acting as a trusted advisor to clients, helping them interpret research findings and apply them
  • Assisting in the creation of planning frameworks and activation strategies

Contributing to thought leadership efforts and content creation

Supporting the evolution of brand measurement tools with practical, client-informed viewpoints

Requirements :

  • 7+ years' experience in marketing effectiveness, brand strategy, or market research
  • Experience working in or alongside marketing or brand teams (client-side, agency, or consultancy)
  • Confident communicator and presenter, capable of leading workshops and pitches
  • Strong project management skills and experience managing multiple  client deliverables

    • Deep understanding of key thinkers in marketing effectiveness

  • Passion for insight-driven strategy and the power of brand distinctiveness

    • Salary DOE €90,000

  • Also slightly more open to more junior applications who are ambitious and eager to learn fast and grow.

    • At ThinkDifferently.ie we are an equal opportunity agency. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, ethnic origin or disability status

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