This job offer is not available in your country.

Marketing Manager

DiageoDublin, Ireland

7 days ago

Job description

With over 200 brands sold in more than 180 countries, we're the world's leading premium drinks company.

Every day, over 30,000 dynamic and talented people come together at Diageo to create the magic behind our much-loved brands.

From iconic names to innovative newcomers – the brands we're building are rooted in culture and local communities.

Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were transformational entrepreneurs whose brilliant minds helped shape the alcohol industry.

And through our people, their legacy lives on.

Join us, and you'll collaborate with dedicated problem solvers, leaders, and makers from all corners of the world.

Together, you'll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.With diversity at our core, we celebrate our people's unique passions, commitments and specialist skills.

Because when varied voices, perspectives, and personalities come together, great ideas are born.

In our supportive culture, your voice will be heard and you'll be empowered to be you.

Just bring your ambition, curiosity and ideas, and we'll celebrate your work and help you reach your fullest potential.This is a unique opportunity to help lead the charge on some of Ireland's top drinks brands, such as Guinness, Smirnoff, Rockshore, and Baileys.

Supporting the delivery of high-impact and iconic brand plans.As Assistant Brand Manager, you'll work closely with the Senior Brand Manager, Brand Manager, Marketing Manager, and Commercial teams across the business to support the development and execution of 360° brand plans.

You'll drive campaign delivery, performance analysis, budget management, and cross-functional alignment across multiple channels.

Recruitment / Re-recruitment – both from a customer and consumer perspective
Scale – in all commercial elements of the brands, building strong relationships with the commercial teams on the ground to deliver above and beyond the ambition
Fame – making our brands the most talked about across the market.

You will work with the Global Brand Teams, multiple agencies, cross-functional teams and partners to deliver on our salience and brand love objectives

Physical Availability - the ability to see, find and trigger associated memories in a buying context, all resulting in success at the point of purchase

Own the full P&L for the brands across the market.

Understand and respond to the drivers of your brand performance, working in partnership with the commercial teams to deliver and exceed the annual operating plan

Strategic ownership- set the agenda for the brand and the category based on consumer, customer and shopper insights, unlocking growth and building long term brand equity.

Lead cross-agency teams and foster new partnerships in developing the brand's communication approach and execution in an omnichannel environment (on, off & 3rd space)

Find, own and build the role the brand plays in culture, creating meaningful brand experiences for consumers

Ownership over innovation elements of the brands, product launches, new-to-world activities etc.

Lead the relationship with the Global Brand Teams for the market

Shape the brand to thrive in a digital environment, develop long term digital strategy & social media plans

Manage the pricing & promo strategy, margin mix and volume drivers for all brands across the full market

Create brand strategies and drive them through to brilliantly executed plans that consistently beat the competition and gain share

Engage, coach, advise and support all team members on all brand activities, demonstrating leadership both in the what and the how so that they can excel in and deliver brand activities

Sees the big picture and possibility from multiple angles and through a creative lens

Frames issues in a way that creates clarity and incorporates others' best thinking

Accurately digests large amounts of information and breaks down complex problems thoroughly

Challenges themselves and others to take on new or unfamiliar tasks and ways of working

Displays confidence in their ability to meet challenges and succeed

Maintains belief and optimism and bounces back quickly from setbacks or failures

Demonstrates a realistic and thoughtful awareness of their own capabilities

Proactively seeks feedback and development for growth and takes action

8+ years of relevant marketing experience

Exceptional ability to build and maintain genuine relationships based on mutual trust & respect

Successful management of senior stakeholders at all levels, resulting in strong and positive outcomes

Holistic skill set across all marketing pillars as well as a track record of leading transformational business results

Being able to excel when dealing with ambiguity, complexity and working within a fast-paced, entrepreneurial and matrixed environment

A history of working across media, digital, experiential, PR, culture, social and with external agencies

Demonstrated brilliant execution to impeccably high standards

Deep personal accountability for great performance

Strong end to end commercial FMCG understanding, alongside high levels of numerical acumen and attention to detail

Experience of working with and leading a team, whether directly or indirectly

Experience working across multiple countries / geographies / culturesWith over 200 brands sold in more than 180 countries, we're the world's leading premium drinks company.

Every day, over 30,000 talented people come together at Diageo to create the magic behind our much-loved brands.

From iconic names to innovative newcomers – the brands we're building are rooted in culture and local communities.

Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were visionary entrepreneurs whose brilliant minds helped shape the alcohol industry.

And through our people, their legacy lives on.

Join us, and you'll collaborate with talented people from all corners of the world.

Because when varied voices, mindsets, and personalities come together, great ideas are born.

In our supportive culture, your voice will be heard and you'll be empowered to be you.

Just bring your ambition, curiosity and ideas, and we'll celebrate your work and help you reach your fullest potential.

DRINKiQ

#J-18808-Ljbffr

Create a job alert for this search

Marketing Manager • Dublin, Ireland