MongoDB’s mission is to empower innovators to create, transform, and disrupt industries by unleashing the power of software and data. We enable organizations of all sizes to easily build, scale, and run modern applications by helping them modernize legacy workloads, embrace innovation, and unleash AI. Our industry-leading developer data platform, MongoDB Atlas, is the only globally distributed, multi-cloud database and is available in more than 115 regions across AWS, Google Cloud, and Microsoft Azure. Atlas allows customers to build and run applications anywhere—on premises, or across cloud providers. With offices worldwide and over 175,000 new developers signing up to use MongoDB every month, it’s no wonder that leading organizations, like Samsung and Toyota, trust MongoDB to build next-generation, AI-powered applications.
The Marketing Analytics Manager plays a crucial role within the broader Marketing Operations (MOps) team. This individual will take the lead on strategic global initiatives designed to sustain and enhance the team's effectiveness within the Marketing department and beyond. The primary focus is to serve as a strategic, trusted analytics partner to Marketing teams in EMEA (Europe, Middle East and Africa), delivering data-driven, actionable insights that shape marketing strategy and optimize campaign performance. This includes analyzing program impact, ROI, and forecasts, as well as building dashboards and custom reports to track trends and outcomes of marketing initiatives in alignment with company goals.
This role will have a critical role in refining the overall go-to-market strategy by fostering cross-functional team collaboration and providing insightful recommendations.
We are looking to speak to candidates who are based in Dublin for our hybrid working model.
Main Responsibilities
- Serve as the subject matter expert for all standard metrics, reporting, methodologies, processes, and domain knowledge for the marketing organization
- Analyze extensive marketing data and omni-channel interactions to make recommendations on optimal marketing mixes and ideal customer journeys
- Lead analytical deep dives to understand regional funnel drivers and opportunities for marketing performance improvement, including, but not limited to, global / regional marketing performance, marketing program ROI, and funnel analysis. Identify areas of opportunity and propose innovation and iterations
- Collaborate with internal marketing teams to understand pain points, providing data-driven insights and guidance
- Manage data-related quality, accuracy, and availability of our dashboards and reports
- Leverage AI tools to improve productivity and reduce time-to-insights
- Manage roadmaps, projects, stakeholders' needs, and prioritization in line with the company and Marketing strategies
- Collaborate closely with Marketing Operations (MOPS) and Sales Operations (SOPS) stakeholders to prioritize and execute strategic projects aligned with MongoDB's go-to-market goals
- Lead the implementation of new analytical reports, including creating how-to guides and enablement materials post-launch.
- Identify and manage tasks, issues, risks, and action items effectively
Requirements
3-5 years of hands-on experience in marketing analytics, business intelligence, or operations.Strong analytical skills with proficiency in SQL, Tableau and Excel. Working knowledge of platforms such as Eloqua / Marketo, Salesforce, Google Analytics.Excellent organizational and communication skills, with experience collaborating and influencing cross-functional stakeholdersProject management and prioritization skills to juggle multiple regional and global projects concurrentlyAbility to thrive in the fast-paced, tech industry environmentNice to have
Experience with advanced database segmentationFamiliarity with marketing attribution modelsFamiliarity with Account-based marketing frameworksPrevious experience in B2B software industryProficiency in Python or NoSQL