Senior Pr & Communications Specialist

BNB Chain is making mass blockchain adoption a reality as a community-first and open-source ecosystem built on the principles of permissionlessness and decentralization.

By contributing to the development of the infrastructure and supporting the community, BNB Chain is on the mission to help onboard a billion new users to Web3.

If you want to contribute to building the Web3 ecosystem while working in a collaborative and dedicated team that is enabling some of the most exciting innovations of our era, join us as we pave the way for blockchain to change the world for the better.

BNB Chain is looking for an experienced and dynamic Public Relations and Communications Manager to join our team and lead the communications strategy globally.

This is a full-time remote-based position reporting to the global marketing function.

The ideal candidate will possess deep expertise in the global media and crypto ecosystem, strong storytelling abilities, and will be pivotal in increasing public awareness of BNB Chain, enhancing our company image, and managing communications effectively during crises.

The ideal candidate will have a proven track record in global public relations, media relations, and communications within the technology or blockchain sector.

The Role :

Develop and implement global PR and communications strategies to grow BNB Chain's share of voiceLead the global PR strategy, aligning it with regional market strategies and overall company goalsOversee regional speaking programs, liaise with external teams, manage media inquiries, and proactively drive positive coverage while monitoring industry trendsProactive media outreach and pitching for media interviews, commentaries, and securing coverage for announcementsCreate PR campaigns that amplify BNB Chain messages and align with industry trendsEstablish and maintain relationships with global and regional Tier 1 media outletsEstablish solid relationships with Key Opinion Leaders to increase traffic for BNB Chain Lead proactive storytelling, pitches, and campaigns to secure positive media placements, focusing on BNB Chain's story, mission, and vision, especially in global marketsActive media monitoring and handling of crisis communication strategiesSupport and advise on all brand partnership opportunities and activations, ensuring alignment with BNB Chain's communication goalsDevelop and manage the editorial calendar for the regional market, creating high-quality contentLead major announcements, craft press releases, messaging documents, and FAQs, delivering thought leadership pieces and anticipating industry news and trendsWork closely with the regional marketing and community teams to create integrated communications plans and design localized stories and cross-channel campaigns

The Requirements :

Bachelor's degree in Communications, Public Relations, Journalism, or related field7+ years of experience in Public Relations or Communications, preferably in the blockchain industryDemonstrated success in developing and executing PR and communications strategiesA strong network of media contacts and KOLs and proven ability to build relationships with Tier 1 media outletsExcellent written and verbal communication skillsAbility to manage crises and respond to media inquiries effectivelyExperience in supporting brand partnerships and activationsWorks well in a fast-paced environment and can prioritize and work well under pressureHave excellent cross-cultural communication skillsSkilled in crafting high-quality content; sensitive to market trends with a proactive approach to storytellingExceptional project and time management skills; capable of prioritizing and delivering under pressureExperience with media tracking tools and platforms, such as Cision, and social media analytics tools

The opportunity to be part of one of the world's leading blockchain ecosystems with vast career growth potential.

Work alongside a diverse, global team of experts and innovators in a fast-paced, dynamic environment.

Participate in cutting-edge projects that drive industry change.

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